Problem Solving

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When Launching a Business Use the S.L.A.P Model

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There’s no greater feeling than that of a new business idea. Your lighbulb just went off, your juices are flowing and you’re thinking “I’m gonna be rich!”. After a day or two goes by, reality sets in and you think “I know this idea is great but how am I going to make it work?”. In many cases, you’ll talk to friends, family and even colleagues to get their opinion on the idea. Some will tell you that it’s great! Some may tell you that it’s terrible. If you’re like most entrepreneurs, you will have a passion and conviction to keep the idea going as long as possible.

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Posted by Dezmon Landers

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We’re Live and Ready to Grow Great Companies!

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We’re very happy to announce that Startup Expert is back and better than ever!

We’ve completely revamped our services to better enable our entrepreneurs to build great companies. For those of you who’ve been with us a while, you can attest to the continuous development process we’ve put our product through to ensure the best quality. We initially started as a traditional coaching company doing one to one coaching with clients. Over time and as demand grew, we had to determine how to continuously provide the highest levels of support to startups at a fraction of the cost. Just as we advise our customers, we were faced with growing pains and tough decisions to make on where to go with our product next.

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Posted by Dezmon Landers

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Fortune 500 Presence on a Startup Budget

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Have you ever lost a prospective client because they didn’t feel comfortable with your company? I have and I would argue that most entrepreneurs have at some point. Unfortunately, this happens everyday to new businesses around the world and especially in the United States. By nature, humans are risk averse and that directly correlates into their buying behavior. In more developed countries like the United States, consumers are so spoiled by the juggernaut companies with billions of dollars at their disposal that perfect product presentations becomes the standard. While this is great for any economy, it makes it harder for small businesses to compete. The question is how can you make your company look like a fortune 500 without the budget?

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Posted by Dezmon Landers

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How to Be The Exception and Not the Rule

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As entrepreneurs, we have big dreams of what our startup companies could be. The nature of growing our businesses requires feedback from partners, investors, contractors and most importantly our customers. I’ve talked with other entrepreneurs about the feedback they received from the various types of people in or related to their companies. A common occurrence in all of the entrepreneurs’ company vision was describing their selves as the future market leader in their space. One entrepreneur is starting a low cost multi-product store similar to the Target stores. The other is in year 3 of his software company that is experiencing ridiculous compound annual growth and his largest competitor is Microsoft.

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Posted by Dezmon Landers

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Why 50/50 Partnerships Aren’t Really Fair

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Partnership is one of the most beautiful things about entrepreneurship. Like marriage, you are supposed to work together as one unit, offset each others weaknesses and step in when the other is unable. Unfortunately, no business runs perfectly forever and when times become hard the partners need to make uncomfortable decisions about carrying the business through or dissolving it.

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